Brand

September 1, 2015

So, What is Trump’s Brand Strategy anyway?

We have all met someone who has defied expectations to succeed. Abraham Lincoln failed numerous times in political office before becoming the 16th President of the United States. But what…
August 24, 2015

Is Brand Building Replacing Religion? Part 1

“The only thing that consoles us for our miseries is diversion. And yet it is the greatest of our miseries.” --Blaise Pascal, Pensees The above quote was…