Graphic Design/Branding

 
December 1, 2016

Is it the Medium or the Message? A Designer’s Thoughts on the 2016 Presidential Campaign

I have been thinking about the recent presidential election campaign. During this time of shock and outrage, I have been reading, listening and discerning these perilous times. Here…
 
May 4, 2016

4 Reasons Why the Term ‘Graphic Design’ Won’t Last into the 22nd Century

Before you throw stones, you need to know that I am a brand consultant and a graphic designer. I don't consider myself a graphic designer. I AM…
 
April 26, 2016

Is Brand Building Replacing Religion? Part 2

Read about the four cornerstones of existence in Part 1,        Honor and Sacrifice Honor is the fifth cornerstone that competitive team brands are utilizing. According to etymonline.com, Honor…
 
April 25, 2016

Better Branding is Needed for the National Museum of African American History and Culture

Dear Mr. Lonnie Bunch, I want you to know that, along with countless other people, I continue to be excited about the coming grand opening of the…
 
March 15, 2016

The Problem with Branding Everything

I stumbled upon a book by the iconic graphic designer Paul Rand at the local library. Design Form and Chaos was published in 1993. (He passed away in 1996.) Throughout…